Top Challenges in Affiliate Marketing and How AP Solves Them

Marketing has dramatically evolved over the past couple of years, with many brands leaning into affiliate marketing so as to get the best return on their marketing spend. However, inexperienced agencies and the general complexity of this channel has left many brands struggling to overcome some common challenges.

In our new guide, we provide a comprehensive overview of the various challenges that brands may face when implementing affiliate marketing, and offer practical solutions and actionable steps for overcoming them. By following the advice and insights presented in this guide, brands can better leverage the power of affiliate marketing to achieve their marketing goals and maximise ROI.

This guide includes insights on common challenges brands encounter in their affiliate marketing efforts, including:

• Diversifying partnership strategy to meet unique needs
• Overcoming outdated affiliate stereotypes
• Integrating influencer marketing into affiliate programmes
• Leveraging affiliate marketing for B2B brands
• Meeting global expansion goals
• Implementing better fraud awareness and prevention
• And much more